How’s Your Elevator Speech?
OK, so the new year is upon us and it’s time for those resolutions to kick in. Here’s an easy one that will fast forward your business this year. It’s called the Elevator Speech. Picture if you will …
You may be sitting at a coffee shop and you may be asked the million dollar question – what do you do for a living? How would you reply? Would you have a 10 word answer or a witty and engaging reply? When asked about your occupation, you should be prepared to give a 15 – 30 second reply that is thought provoking. This individual may be a prospective client or may give you a referral.
Elevator speeches can make or break you and at Tahoe Business Exchange (TBX), that’s just one important business tool that we practice together each week! An effective sales pitch can give you an invitation to the bargaining table, while a poorly worded reply will take you nowhere. It’s important to think of your short sales pitch or elevator speech as your commercial. No matter the situation, you better be dressed for success and on point with your reply. With proper planning and research, you should have a few different sales pitches tailored for different social situations and audiences.
So if you’d like to learn how to speak effectively and efficiently about your business, check out TBX! We’ll help get you on your feet and ready for your next possible client or business partnership.
Lee Weber Koch